El día 3 de febrero de 2018 a las 17:30H. Centro cívico Cultural Buenavista. Avda. Portugal, 9. TOLEDO
Carlos Rodríguez Crespo habla de una generación que no ha podido encontrar su sitio en una primera obra que sorprende por su madurez.
[frame src=”http://elgarajeediciones.com/wp-content/uploads/2016/01/antonio-de-castro.jpg” width=”200″ lightbox=”on” ]
“SON UNOS RELATOS LLENOS DE TENSIÓN Y DRAMATISMO. LA VIOLENCIA FORMA PARTE DE NUESTRA VIDA Y DE NUESTRA RELACIÓN CON EL ENTORNO”
ENTREVISTAMOS A ANTONIO DE CASTRO CORTIZAS (SANTIAGO DE COMPOSTELA, 1973), GALLEGO AFINCADO EN FRANCIA QUE ACABA DE PUBLICAR CON EL GARAJE EDICIONES SU PRIMER LIBRO, UNA SERIE DE RELATOS QUE LLEVA POR TÍTULO “TIEMPO PRESTADO”. UN AUTOR QUE CUIDA SU TRABAJO: PROSA EXCELENTE, ESTRUCTURA PERFECTA DE CADA TEXTO, UN CONTENIDO QUE CAPTA NUESTRO INTERÉS DE INMEDIATO.
This is an audio post format here. It can be used to play audio files, both MP3 and OGA. A common use (and particularly useful) is to create an audio post for playing & publishing podcasts.
Vestibulum id ligula porta felis euismod semper. Curabitur blandit tempus porttitor. Vestibulum id ligula porta felis euismod semper. Maecenas sed diam eget risus varius blandit sit amet non magna. Nullam quis risus eget urna mollis ornare vel eu leo. Etiam porta sem malesuada magna mollis euismod.
Sometimes, we can’t measure what we need, so we invent a proxy, something that’s much easier to measure and stands in as an approximation.
TV advertisers, for example, could never tell which viewers would be impacted by an ad, so instead, they measured how many people saw it. Or a model might not be able to measure beauty, but a bathroom scale was a handy stand in.
A business person might choose cash in the bank as a measure of his success at his craft, and a book publisher, unable to easily figure out if the right people are engaging with a book, might rely instead on a rank on a single bestseller list. One last example: the non-profit that uses money raised as a proxy for difference made.
You’ve already guessed the problem. Once you find the simple proxy and decide to make it go up, there are lots of available tactics that have nothing at all to do with improving the very thing you set out to achieve in the first place. When we fall in love with a proxy, we spend our time improving the proxy instead of focusing on our original (more important) goal instead.
Gaming the system is never the goal. The goal is the goal.
By Seth Godin.